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Profile, Memberships & Teaching

STEPHEN LAISON SONDOH JR. ( PROF. MADYA DR. )
Ekonomi Dan Perakaunan (FPEP)
Universiti Malaysia Sabah
Phone Extension #
612604
E-mail Address
ym.ude.smu@eduj
Nationality
Malaysia

Courses:

  • BA6013 - INTERNATIONAL BUSINESS
  • BA6023 - INTERNATIONAL MARKETING
  • BB6023 - ENTREPRENEURSHIP PROJECT MANAGMENT
  • BC6013 - ORGANISATIONAL LEADERSHIP AND ETHICS
  • BC6023 - INTERCULTURAL MANAGEMENT
  • BH8006 - RESEARCH METHODOLOGY AND RESEARCH PROJECT
  • BJ6022 - WORKPLACE SAFETY AND HEALTH
  • BM6013 - MANAGEMENT AND ORGANISATIONAL BEHAVIOUR
  • BM6023 - MANAGERIAL ACCOUNTING AND FINANCE
  • BM6043 - ADVANCED STATISTICS
  • BM6053 - MARKETING MANAGEMENT
  • BM7033 - CORPORATE STRATEGY
  • BZ8007 - RESEARCH METHODOLOGY AND BUSINESS RESEARCH PROJECT

Academic Qualifications

Universiti Sains Malaysia

Doktor Falsafah (Kelakuan Pengguna)

07-08-2009
Okla. City University, Okla. ity, Okla

Master of Business Administration

05-12-1998
Okla. City University, Okla. ity, Okla

Bachelor Of Business Administration

10-05-1996

Areas of Expertise

Areas of Expertise:

  • Economics, Business And Management - Marketing

    Advertising

  • Economics, Business And Management - Marketing

    Brands Management

  • Economics, Business And Management - Marketing

    Consumer Behaviour

  • Economics, Business And Management - Marketing

    Market Research

  • Economics, Business And Management - Marketing

    Marketing Information System

Research Interest:

Research:

  • E-learning + Web 2.0: Are Malaysian Undergraduate Students Ready?

    (01/01/2010 - 31/12/2012)
  • Sabah's Manufacturing Industry Total Performance: Understanding The Key Constructs In Scm Practices

    (11/01/2013 - 01/04/2016)
  • Developing Socio-econimic Aspects For Yellowfin Tuna's Producer In Semporna, Sabah

    (01/01/2014 - 01/12/2015)
  • Mobile Marketing Channel: The Case Of Sabah Handicraft Industry

    (04/01/2014 - 01/04/2016)
  • Brand Image Benefits And Customer Satisfaction Among Golfers In Sabah And Labuan

    (01/01/2014 - 30/06/2016)
  • Identification Of Factors Affecting Business Performances And Development Of Business Sustainability Models For Malaysian Smes

    (04/01/2014 - 01/03/2016)
  • Evolution Of Native Courts And Customary Laws And Rights In In Sabah

    (01/01/2019 - 01/01/2021)
  • The Roles Of Consumer Attitude (catt) In Intention To Purchase Life Insurance (iplii): Individual Condition Factor (icf) As Moderator

    (01/07/2017 - 31/01/2020)
  • Green Service Marketing Mix In Stimulating Firm Performance: The Moderating Effect Of Urbanization Level In The West Versus East Malaysia

    (19/04/2017 - 18/04/2019)
  • The Effect Of Rbv And Social Media Marketing On The Performance Of Homestays In Sabah And Sarawak

    (01/07/2017 - 28/02/2019)
  • Celebrities Endorser Attributes, Attitude And Intention To Register As An Organ Donor Among Youth In Malaysia: The Moderating Effects Of Source Credibility And Personal Characteristic.

    (02/11/2015 - 01/11/2017)
  • Pengukuhan Nilai Rantaian Industri Rumpai Laut, Malaysia

    (01/12/2015 - 31/12/2017)
  • Examining The Relationship Between Safety Management Practices And Safety Perfomance With Mediating Effect Of Safety Knowledge

    (01/07/2017 - 30/06/2019)

Supervision:

You can hover the title to see the details.

Consultation:

  • Kajian Penggunaan Agromakanan Segar Malaysia (kpasm)

    Company: FAMA
    Role: CONSULTANT
  • Penyediaan Laman Web Bagi Industri Kecil Dan Sederhana (iks) W.p. Labuan

    Company: JABATAN PERPADUAN NEGARA DAN INTEGRASI NASIONAL (JPNIN) W.P. LABUAN
    Role: CONSULTANT
  • Kajian Impak: Pengukuhan Bekalan Ladang Kontrak Ke Pasaran Kerjasama Fama-ums

    Company: FAMA
    Role: PEMBENTANG
  • Penyediaan Pelan Pemasaran Elektronik Bagi Industri Kecil Dan Sederhana (iks) Di W.p. Labuan

    Company: JABATAN PERPADUAN NEGARA DAN INTEGRASI NASIONAL (JPNIN) W.P. LABUAN
    Role: CONSULTANT COORDINATOR
  • Penyediaan Bahan Bantu Mengajar Di Tabika Perpaduan W.p. Labuan

    Company: JABATAN PERPADUAN NEGARA DAN INTEGRASI NASIONAL (JPNIN) W.P. LABUAN
    Role: CONSULTANT

Publication

Note: Only 20 latest items on each publication type were shown.

Journal

(published: 34 journals)
  • AN EXPLORATION OF FUNCTIONALITY ON PERCEIVED E-LOYALTY OF ONLINE TRAVEL AGENCY (OTA): ANTECEDENTS AND DETERMINANTS
    Journal Name: Jurnal Pengurusan
    Author Type: Collaborative Author
    Authors: Rizal Hamid, Hanudin Amin, Suddin Lada, Stephen Liason Sondoh Jr. & Ku Chen Jung
    Year published: 2019

  • THE EFFECT OF CELEBRITY ENDORSER ATTRIBUTES, ISSUE INVOLVEMENT AND PERCEIVED SOCIAL SUPPORT ON ATTITUDE TOWARDS ORGAN DONATION REGISTRATION
    Journal Name: Journal of Applied Structural Equation Modeling
    Author Type: Corresponding Author
    Authors: Stephen Liason Sondoh Jr, Sharifah Nurafizah Binti Syed Annuar, Andreas Totu, Geoffrey Tanakinjal and Rayner Alfred
    Year published: 2018
    Volume: Vol. 2
    Issue: Issues 2
    Page Number: 34-48

  • CELEBRITY ENDORSEMENTS IN ORGAN DONATION ADVERTISEMENTS: ALTRUISM AS A MODERATOR
    Journal Name: Journal of Applied Structural Equation Modeling
    Author Type: Collaborative Author
    Authors: Sharifah Nurafizah Syed Annuara*, Stephen Laison Sondoh Jr , Andreas Totu, Geoffrey Tanakinjal and Rayner Alfred
    Year published: 2018
    Volume: 2
    Issue: 2
    Page Number: 78-94

  • HOW NORMALIZATION CAN BE LINKED WITH THEORY OF PLANNED BEHAVIOR TOWARDS THE ACTUAL BEHAVIOR OF GREEN PRACTICE ON MOBILE PHONE
    Journal Name: International Journal of Current Research
    Author Type: Collaborative Author
    Authors: Wong Ling Chai, Oswald Aisat Igau and Stephen Laison Sondoh Jr
    Year published: 2018
    Volume: 10
    Issue: 06
    Page Number: 11

  • HOW NORMALIZATION CAN BE LINKED WITH THEORY OF PLANNED BEHAVIOR TOWARDS THE ACTUAL BEHAVIOR OF GREEN PRACTICE ON MOBILE PHONE
    Journal Name: International Journal of Current Research
    Author Type: No Data
    Authors: Wong Ling Chai, Oswald Aisat Igau and Stephen Laison Sondoh Jr
    Year published: 2018
    Volume: 10
    Issue: 06
    Page Number: 11

  • IDENTIFYING THE FACTORS INFLUENCING INFORMATION USEFULNESS AND INFORMATION ADOPTION IN PROMOTING ORGAN DONATION THROUGH SOCIAL MEDIA
    Journal Name: Journal of Media and Information Warfare
    Author Type: Collaborative Author
    Authors: Faerozh Madli, Sharifah Nurafizah Syed Annuar2 Stephen Laison Sondoh Jr & Andreas Totu
    Year published: 2018
    Volume: 11
    Issue: 2
    Page Number: 46-79

  • DID RSPO OVERLOOK THE UNWELCOME THOUGHTS AMONGST GROWERS AND MILLERS?
    Journal Name: Jurnal Pengurusan
    Author Type: Collaborative Author
    Authors: Lee Kim Huat, Julian Paul Sidin & Stephen Laison Sondoh Jr
    Year published: 2017
    Volume: 49
    Page Number: 11

  • SUSTAINABLE MANAGEMENT FOR A SUSTAINABLE CERTIFICATION
    Journal Name: Journal of BIMP-EAGA Regional Development.
    Author Type: Collaborative Author
    Authors: Lee Kim Huat, Julian Paul Sidin & Stephen Laison Sondoh Jr.
    Year published: 2017
    Volume: 3
    Issue: 1
    Page Number: 10

  • GREEN EMPLOYEE EMPOWERMENT AND GREEN PHYSICAL EVIDENCE: THE GREEN SERVICE STRATEGY TO ENHANCE FIRM PERFORMANCE
    Journal Name: Asian Journal of Business Research
    Author Type: Collaborative Author
    Authors: Ying Ying Tiong, Stephen Laison Sondoh Jr, Oswald Aisat Elik Igau & Geoffrey Harvey Tanakinjal
    Year published: 2017
    Volume: 7
    Issue: 2
    Page Number: 19

  • ONE BRAND FOR TWO DESTINATIONS: HOW BLOGGERS USE GEOGRAPHY TO BUILD ONLINE DESTINATION IMAGE FOR MALAYSIAN
    Journal Name: Journal of Tourism, Hospitality & Culinary Arts (JTHCA)
    Author Type: Collaborative Author
    Authors: Siao Fui Wong, Balvinder Kaur Kler & Stephen Laison Sondoh, Jr.
    Year published: 2017
    Volume: 9
    Issue: 3
    Page Number: 18

  • PSYCHOLOGICAL CHARACTERISTICS AND ENTREPRENEURIAL INTENTION: A STUDY AMONG UNIVERSITY STUDENTS IN NORTH BORNEO, MALAYSIA.
    Journal Name: Education + Training
    Author Type: Collaborative Author
    Authors: Sorayah Nasip, Sharifah Rahama Amirul, Stephen Laison Sondoh Jr & Geoffrey Harvey Tanakinjal
    Year published: 2017
    Volume: 59
    Issue: 7/8
    Page Number: 17

  • CAREER DEVELOPMENT AND WORK-LIFE BALANCE OF EMPLOYEE AT PUBLIC SECTOR IN SABAH, MALAYSIA
    Journal Name: The International Journal of Business and Management (The IJBM)
    Author Type: Collaborative Author
    Authors: Alvin Thurairajah, Datu Razali Datu Eranza, Roselina Ahmad Saufi, Roslinah Mahmud, Rostika Petrus Boroh, Andy Lee Chen Hiung
    Year published: 2017
    Page Number: 6

  • GREEN BRANDING STRATEGY: TOWARDS SERVICE DIFFERENTIATION AND SUPERIOR PERFORMANCE
    Journal Name: Proceedings of 6th Global Business and Finance Research Conference
    Author Type: Collaborative Author
    Authors: YingYing Tiong*, Stephen Laison Sondoh Jr** and Oswald Aisat Igau
    Year published: 2016

  • CELEBRITY ENDORSEMENTS IN NON-PROFIT SETTINGS: A LITERATURE REVIEW
    Journal Name: Jurnal Borneo Akademika
    Author Type: Collaborative Author
    Authors: Sharifah Nurafizah Syed Annuar & Stephen Laison Sondoh Jr
    Year published: 2016
    Volume: 1
    Issue: 1
    Page Number: 9

  • MARKETING ORGAN DONATION IN UNIVERSITIES: A LITERATURE REVIEW
    Journal Name: Global Journal of Business & Social Science Review (GJBSSR)
    Author Type: Collaborative Author
    Authors: Sharifah Nurafizah Syed Annuar, Stephen Laison Sondoh Jr, Andreas Totu
    Year published: 2016
    Volume: 4
    Issue: 1
    Page Number: 6

  • THE IMPLEMENTATION OF STRATEGY, ORGANIZATIONAL CULTURE AND PERFORMANCE:FINDING THE BEST FIT
    Journal Name: Global Journal of Business & Social Science Review (GJBSSR)
    Author Type: Collaborative Author
    Authors: Cynthia Robert Dawayan and Stephen Laison Sondoh Jr.
    Year published: 2016
    Volume: 4
    Issue: 1
    Page Number: 7

  • HIGHER ORDER CONSTRUCT USING FORMATIVE-FORMATIVE MEASUREMENT MODEL IN PARTIAL LEAST SQUARE STRUCTURAL EQUATION MODELING (PLS-SEM)
    Journal Name: Journal of Information Technology & Business management (JITBM)
    Author Type: Collaborative Author
    Authors: Noraini Abdullah
    Year published: 2016
    Volume: 50
    Issue: 1
    Page Number: 1-8

  • EXAMINING GREEN CONSUMERISM MOTIVATIONAL DRIVERS: DOES PREMIUM PRICE AND DEMOGRAPHICS MATTER TO GREEN PURCHASING?
    Journal Name: Journal of Cleaner Production
    Author Type: Collaborative Author
    Authors: Brahim Chekima , Syed Azizi Wafa Syed Khalid Wafa, Oswald Aisat Igau, Sohaib Chekima & Stephen Laison Sondoh Jr.
    Year published: 2016
    Volume: 112
    Issue: 4
    Page Number: 15

  • SUSTAINABLE CONSUMPTION: THE EFFECTS OF KNOWLEDGE, CULTURAL VALUES, ENVIRONMENTAL ADVERTISING, AND DEMOGRAPHICS
    Journal Name: International Journal of Sustainable Development & World Ecology
    Author Type: Collaborative Author
    Authors: Brahim Chekima, Sohaib Chekima, Syed Azizi Wafa Syed Khalid Wafa,Oswald @ Aisat Igau & Stephen Laison Sondoh Jr
    Year published: 2016
    Volume: 23
    Issue: 2
    Page Number: 210220,

  • FACTORS INFLUENCING THE INTENTION USE OF HAND HELD DEVICES TO PROMOTE LOCAL HANDICRAFT IN MALAYSIA
    Journal Name: Labuan Bulletin of International Business & Finance (LBIBf)
    Author Type: Collaborative Author
    Authors: Geoffrey Harvey Tanakinjal, Rizal Abd Hamid, Joehan Johari William, Stephen Laison Sondor Jr., Ming Fook Lim, Bonaventure Boniface & Ryan Macdonel Andrias
    Year published: 2016
    Volume: 14
    Issue: -
    Page Number: -

 

Proceeding

(published: 40 proceedings)
  • INVESTIGATING THE EFFECTS OF PERCEIVED RISK ON INFORMATION ADOPTION PROCESS IN CONTEXT OF PROMOTING ORGAN DONATION THROUGH SOCIAL MEDIA PLATFORM,INTERNATIONAL CONFERENCE ON TOURISM, BUSINESS AND TECHNOLOGY (ICTBT 2018),08 DEC 2018-09 DEC 2018,TABUNG HAJI HOTEL, KOTA KINABALU, SABAH, MALAYSIA
    Start: Dec 8th, 2018
    End: Dec 9th, 2018
    Venue: Tabung Haji Hotel, Kota Kinabalu, Sabah, Malaysia

  • WORK CONDITIONS AND EMOTIONAL DISSONANCE: A STUDY OF HOTELS IN SABAH,INTERNATIONAL CONFERENCE ON TOURISM, BUSINESS AND TECHNOLOGY (ICTBT 2018),08 DEC 2018-09 DEC 2018,TABUNG HAJI HOTEL, KOTA KINABALU, SABAH, MALAYSIA
    Start: Dec 8th, 2018
    End: Dec 9th, 2018
    Venue: Tabung Haji Hotel, Kota Kinabalu, Sabah, Malaysia

  • AN EXPLORATION OF FUNCTIONALITY ON PERCEIVED E-LOYALTY OF ONLINE TRAVEL AGENCY (OTA): ANTECEDENTS AND DETERMINANTS ,3RD APPLIED INTERNATIONAL BUSINESS CONFERENCE 2018 (3RD AIBC),23 OCT 2018-24 OCT 2018,DORSETT HOTEL, FT LABUAN, MALAYSIA
    Start: Oct 23rd, 2018
    End: Oct 24th, 2018
    Venue: Dorsett Hotel, FT Labuan, Malaysia

  • THE EXTENDED PS OF GREEN MARKETING MIX, DIFFERENTIATION ADVANTAGE AND SOCIAL QUALITY PERFORMANCE,3RD APPLIED INTERNATIONAL BUSINESS CONFERENCE 2018 (AIBC 2018),23 OCT 2018-24 OCT 2018,DORSETT GRAND LABUAN HOTEL
    Start: Oct 23rd, 2018
    End: Oct 24th, 2018
    Venue: Dorsett Grand Labuan Hotel

  • HOMESTAY RESOURCES, MARKETING CAPABILITY AND HOMESTAY PERFORMANCE: A STUDY AMONG HOMESTAY OPERATORS IN SABAH AND SARAWAK.,3RD APPLIED INTERNATIONAL BUSINESS CONFERENCE 2018 (AIBC 2018),23 OCT 2018-24 OCT 2018,DORSETT GRAND LABUAN HOTEL
    Start: Oct 23rd, 2018
    End: Oct 24th, 2018
    Venue: Dorsett Grand Labuan Hotel

  • CUSTOMER RELATIONSHIP MANAGEMENT (CRM) AS A PREDICTOR TO ORGANIZATION'S PROFITABILITY: EMPIRICAL STUDY IN TELECOMMUNICATION COMPANY IN SABAH.,8TH INTERNATIONAL BORNEO BUSINESS CONFERENCE,04 OCT 2018-05 OCT 2018,KUCHING, SARAWAK, MALAYSIA
    Start: Oct 4th, 2018
    End: Oct 5th, 2018
    Venue: Kuching, Sarawak, Malaysia

  • TOURISTS E-LOYALTY IN ONLINE TRAVEL AGENCY (OTA): AN EXPLORATION OF ITS ANTECEDENTS AND DETERMINANTS,INTERNATIONAL ACADEMIC RESEARCH CONFERENCE ON SOCIAL SCIENCE, ECONOMICS AND MANAGEMENT SCIENCE (ASEM2017),05 MAR 2018-06 MAR 2018,TAIWAN
    Start: Mar 5th, 2018
    End: Mar 6th, 2018
    Venue: Taiwan

  • THE INFLUENCE OF ENTREPRENEURIAL ORIENTATION AND SOCIAL CAPITAL ON THE BUSINESS PERFORMANCE AMONG WOMEN ENTREPRENEURS ALONG WEST COAST SABAH, MALAYSIA ,INTERNATIONAL CONFERENCE ON ECONOMICS 2017,28 NOV 2017-29 NOV 2017,UMS, KOTA KINABALU, SABAH, MALAYSIA
    Start: Nov 28th, 2017
    End: Nov 29th, 2017
    Venue: UMS, Kota Kinabalu, Sabah, Malaysia

  • THE EFFECT OF CELEBRITY ENDORSER ATTRIBUTES, ISSUE INVOLVEMENT AND PERCEIVED SOCIAL SUPPORT ON ATTITUDE TOWARDS ORGAN DONATION REGISTRATION,INTERNATIONAL SYMPOSIUM ON APPLIED STRUCTURAL EQUATION MODELING (SASEM2017),12 OCT 2017-13 OCT 2017,HILTON KUCHING, SARAWAK
    Start: Oct 12th, 2017
    End: Oct 13th, 2017
    Venue: Hilton Kuching, Sarawak

  • THE EFFECT OF CELEBRITY ENDORSER ATTRIBUTES, ISSUE INVOLVEMENT AND PERCEIVED SOCIAL SUPPORT ON ATTITUDE TOWARDS ORGAN DONATION REGISTRATION,INTERNATIONAL SYMPOSIUM ON APPLIED STRUCTURAL EQUATION MODELING (SASEM2017),12 OCT 2017-13 OCT 2017,HILTON KUCHING, SARAWAK
    Start: Oct 12th, 2017
    End: Oct 13th, 2017
    Venue: Hilton Kuching, Sarawak

  • GREEN EMPLOYEE EMPOWERMENT AND GREEN PHYSICAL EVIDENCE: AS THE GREEN SERVICE STRATEGIES TO ENHANCE FIRM PERFORMANCE ,INTERNATIONAL SYMPOSIUM ON APPLIED STRUCTURAL EQUATION MODELING (SASEM2017),12 OCT 2017-13 OCT 2017,HILTON KUCHING, SARAWAK
    Start: Oct 12th, 2017
    End: Oct 13th, 2017
    Venue: Hilton Kuching, Sarawak

  • CELEBRITY ENDORSEMENTS IN ORGAN DONATION ADVERTISEMENTS: ALTRUISM AS A MODERATOR,INTERNATIONAL SYMPOSIUM ON APPLIED STRUCTURAL EQUATION MODELING,12 SEP 2017-13 OCT 2017,HILTON KUCHING, SARAWAK
    Start: Sep 12th, 2017
    End: Oct 13th, 2017
    Venue: Hilton Kuching, Sarawak

  • HOW MUCH DO UNDERGRADUATE MANAGEMENT STUDENTS KNOW ABOUT SUSTAINABILITY? A PILOT SURVEY EXPERIENCE FROM THE FACULTY OF BUSINESS, ECONOMICS AND ACCOUNTANCY, UNIVERSITI MALAYSIA SABAH,6TH INTERNATIONAL CONFERENCE ON TECHNOLOGY MANAGEMENT BUSINESS AND ENTREPRENEURSHIP ,24 AUG 2017-24 AUG 2017,NOVOTEL, MELAKA MALAYSIA
    Start: Aug 24th, 2017
    End: Aug 24th, 2017
    Venue: Novotel, Melaka Malaysia

  • PLACING BORNEO: HOW BLOGGERS USE GEOGRAPHY TO BUILD ONLINE DESTINATION IMAGE,GLOBAL TOURISM CONFERENCE TOURISM DEVELOPMENT & INNOVATION: A CATALYST FOR SUSTAINABLE ENVIRONMENT & LIVELIHOOD,19 JUL 2017-22 JUL 2017,PRIMULA BEACH HOTEL, KUALA TERENGGANU, MALAYSIA
    Start: Jul 19th, 2017
    End: Jul 22nd, 2017
    Venue: Primula Beach Hotel, Kuala Terengganu, Malaysia

  • ANALYSIS OF BEHAVIORAL INTENTION OF MOBILE APPLICATION USAGE USING PARTIAL LEAST SQUARES,2016 INTERNATIONAL CONFERENCE ON COMPUTATIONAL SCIENCE AND ENGINEERING (ICCSE2016),29 NOV 2016-30 NOV 2016,KOTA KINABALU
    Start: Nov 29th, 2016
    End: Nov 30th, 2016
    Venue: Kota Kinabalu

  • GREEN BRANDING STRATEGY: TOWARDS SERVICE DIFFERENTIATION AND SUPERIOR PERFORMANCE ,6TH GLOBAL BUSINESS AND FINANCE RESEARCH CONFERENCE, HOWARD CIVIL SERVICE INTERNATIONAL HOUSE, TAIPEI, TAIWAN,27 OCT 2016-29 OCT 2016,TAIPEI, TAIWAN
    Start: Oct 27th, 2016
    End: Oct 29th, 2016
    Venue: Taipei, Taiwan

  • SOCIAL MEDIA ADOPTION IN AGRICULTURE ORGANIZATION IN MALAYSIA: A B2B APPROACH.,7TH INTERNATIONAL BORNEO BUSINESS CONFERENCE,07 SEP 2016-08 SEP 2016,BANQUET HALL, CHANCELLOR HALL, UNIVERSITI MALAYSIA SABAH, KOTA KINABALU, SABAH, MALAYSIA
    Start: Sep 7th, 2016
    End: Sep 8th, 2016
    Venue: Banquet Hall, Chancellor Hall, Universiti Malaysia Sabah, Kota Kinabalu, Sabah, MALAYSIA

  • THE CONTRIBUTION OF NORMALIZATION IN THEORY OF PLANNED BEHAVIOR TOWARDS THE ACTUAL BEHAVIOR OF SMARTPHONE'S GREEN PRACTICE.,7TH INTERNATIONAL BORNEO BUSINESS CONFERENCE,07 SEP 2016-08 SEP 2016,BANQUET HALL, CHANCELLOR HALL, UNIVERSITI MALAYSIA SABAH, KOTA KINABALU, SABAH, MALAYSIA
    Start: Sep 7th, 2016
    End: Sep 8th, 2016
    Venue: Banquet Hall, Chancellor Hall, Universiti Malaysia Sabah, Kota Kinabalu, Sabah, MALAYSIA

  • BRAND BORNEO HOW DO TOURISTS KNOW SABAH AND SARAWAK? ,2ND GLOBAL TOURISM & HOSPITALITY CONFERENCE,16 MAY 2016-18 MAY 2016,HONG KONG
    Start: May 16th, 2016
    End: May 18th, 2016
    Venue: Hong Kong

  • MARKETING ORGAN DONATION IN UNIVERSITIES: A LITERATURE REVIEW,3RD GLOBAL CONFERENCE ON BUSINESS AND SOCIAL SCIENCES ON CONTEMPORARY ISSUES IN MANAGEMENT & SOCIAL SCIENCE RESEARCH,16 DEC 2015-17 DEC 2015,KUALA LUMPUR
    Start: Dec 16th, 2015
    End: Dec 17th, 2015
    Venue: Kuala Lumpur

 

General Publication

  • FACTORS AFFECTING INDIVIDUAL CHOICES OF TOURIST DESTINATION AND CUSTOMER SATISFACTION TOWARDS RESORTS SERVICES IN SABAH AND LABUAN.
    Author(s): Said, Z.A., Tanakinjal, G.H., Sondoh, S.L.. & Tshin, E.Y.H.
    Publisher: Universiti Malaysia Sabah.
    Year: 2003

  • E-MARKETING USAGE AMONG HOTEL AND RESORT OPERATORS IN SABAH, MALAYSIA.
    Author(s): Tanakinjal, G.H., Sondoh, S.L., & Taufeck, A.
    Publisher: Universiti Malaysia Sabah.
    Year: 2003

 
Expertise: